Image-Ad develops easy-to-deploy android-based mobile phone application that facilitates easy development of data collection tools on android mobile phone. The system is built on geo-referenced database which allows organizations to collect data from the field at minimal cost using cell phone or Tablets. The system, a client/server, consists of a mobile (client) application which allows enumerators to send data in different locations using mobile device. The data is sent to the web platform containing considerable amount of details relating to the enumerator on real-time basis. In cases where there are no network signals from the mobile phone operators, the data is stored and sent later when the enumerator moves to network coverage area.